E-Commerce-Analysis

Interactive Tableau dashboard analyzing sales, customer behavior, and delivery performance for the Olist dataset.

Overview

This dashboard provides insights into key e-commerce metrics including revenue trends, top performing regions, customer payment preferences, delivery performance, and customer retention. Designed to showcase data analysis and visualization skills.

Key Visuals

KPI Cards

• Total Revenue 💰
• Total Orders 📦
• Total Customers 👤
• Average Order Value 📊

Sales Trend

• Revenue over time with forecast to identify growth and seasonality.

Top 5 States by Revenue

• Bar chart showing top performing states.

Payment Type Analysis

• Number of orders per payment method.

Delivery Performance

• Average delivery days vs promised delivery.
• Percentage of late deliveries highlighted.

Customer Growth Funnel

• Shows new, repeat, and loyal customers.

Dash-Board

Skills Demonstrated

• Tableau Desktop: Dashboard creation, calculated fields, filters, KPI cards
• Data Analysis: Revenue trends, customer segmentation, delivery performance
• Data Visualization Best Practices: Clear, interactive, and actionable insights

Repository Contents

• Olist_Dashboard.twbx – Tableau workbook file
• Screenshots of all key visuals

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