Add Snipdeck branding: app icon, tile logo, README logo

.github/workflows/release.yml

@@ -103,6 +103,7 @@ jobs:
             --mainExe Snipdeck.App.exe `
             --packTitle "${{ env.PACK_TITLE }}" `
             --packAuthors "${{ env.PACK_AUTHORS }}" `
+            --icon src/Snipdeck.App/Assets/Snipdeck.ico `
             --channel $channel `
             --outputDir Releases
 

CHANGELOG.md

@@ -7,6 +7,18 @@ and this project adheres to [Semantic Versioning](https://semver.org/spec/v2.0.0
 
 ## [Unreleased]
 
+### Added
+- **Snipdeck branding.** The app now ships with its own icon — a faceted green
+  chevron — replacing the default .NET exe icon, the generated identicon in the
+  system tray, and the blank window icon. The icon appears on the executable,
+  taskbar, Start menu, Alt-Tab, window title bar (beside the app name), system
+  tray and the Velopack installer. The README carries the new tile logo, and the
+  source SVGs live in `designs/`.
+
+### Changed
+- The "Next Iteration" eyebrow on the Home hero now uses the primary text
+  colour (white in Dark theme) instead of the muted secondary grey.
+
 ## [0.1.0] - 2026-06-01
 
 ### Added

README.md

@@ -1,3 +1,7 @@
+<p align="center">
+  <img src="designs/snipdeck-tile.svg" alt="Snipdeck" width="160">
+</p>
+
 # Snipdeck
 
 A native Windows desktop app for managing parameterised CLI command snippets

src/Snipdeck.App/Assets/README.md

@@ -1,5 +1,31 @@
 # Assets
 
+## App icon
+
+`Snipdeck.ico` is the multi-size app icon (16/20/24/32/48/64/128/256, the 256
+entry PNG-compressed), rendered from `designs/snipdeck-icon.svg`. It is embedded
+in the exe (`<ApplicationIcon>`), set on the window (`AppWindow.SetIcon` +
+`SetTaskbarIcon`), used by the tray icon and passed to `vpk pack --icon` for
+the installer.
+
+`TitleBarGlyph.png` is the same glyph at natural aspect, 64 px tall, shown at
+16 logical px in the custom title bar (`rsvg-convert -h 64
+designs/snipdeck-icon.svg -o TitleBarGlyph.png`).
+
+To regenerate after the SVG changes (the glyph is 430×507, so each render is
+height-fitted and centred on a square page):
+
+```sh
+for s in 16 20 24 32 48 64 128 256; do
+  left=$(awk "BEGIN{printf \"%.2f\", ($s-430/507*$s)/2}")
+  rsvg-convert -h $s --page-width $s --page-height $s --left $left --top 0 \
+    designs/snipdeck-icon.svg -o glyph-$s.png
+done
+icotool -c -o src/Snipdeck.App/Assets/Snipdeck.ico \
+  glyph-16.png glyph-20.png glyph-24.png glyph-32.png glyph-48.png \
+  glyph-64.png glyph-128.png -r glyph-256.png
+```
+
 ## Home hero images (theme-specific)
 
 The Home page hero banner uses a theme-specific image:

src/Snipdeck.App/MainWindow.xaml

@@ -39,6 +39,10 @@
                         ToolTipService.ToolTip="Toggle navigation">
                     <FontIcon Glyph="&#xE700;" FontSize="16" />
                 </Button>
+                <Image Source="ms-appx:///Assets/TitleBarGlyph.png"
+                       Height="16"
+                       VerticalAlignment="Center"
+                       Margin="4,0,0,0" />
                 <TextBlock x:Name="AppTitleTextBlock"
                            Text="Snipdeck"
                            Style="{StaticResource CaptionTextBlockStyle}"

src/Snipdeck.App/MainWindow.xaml.cs

@@ -25,6 +25,14 @@ public MainWindow(AppConfig config, ShellPage shellPage)
 
             InitializeComponent();
 
+            // Window icon. The exe resource icon covers shortcuts; AppWindow
+            // needs the file set explicitly — and SetIcon alone does not
+            // reliably reach the taskbar button, hence the explicit
+            // SetTaskbarIcon as well.
+            var appIconPath = System.IO.Path.Combine(AppContext.BaseDirectory, "Assets", "Snipdeck.ico");
+            AppWindow.SetIcon(appIconPath);
+            AppWindow.SetTaskbarIcon(appIconPath);
+
             ExtendsContentIntoTitleBar = true;
             // The whole bar is the drag region. WinUI does NOT auto-exclude interactive
             // children, so the centred search/switcher group is registered as a

src/Snipdeck.App/Services/HNotifyIconTrayService.cs

@@ -1,50 +1,35 @@
-using System.Buffers.Binary;
-
 using H.NotifyIcon;
 
 using Microsoft.UI.Xaml.Controls;
 using Microsoft.UI.Xaml.Media.Imaging;
 
 using Snipdeck.Core.Abstractions;
-using Snipdeck.Core.Services;
 
 namespace Snipdeck.App.Services
 {
     internal sealed partial class HNotifyIconTrayService : ITrayService
     {
-        // Stable seed so the tray icon never changes between runs of Snipdeck.
-        private static readonly Guid _iconSeed = Guid.Parse("5147DEC0-0000-0000-0000-000000000001");
-        private const string _trayIconFileName = "tray-icon.ico";
-        private const int _trayIconPixels = 32;
-
-        private readonly IPathProvider _paths;
         private TaskbarIcon? _icon;
         private bool _disposed;
 
-        public HNotifyIconTrayService(IPathProvider paths)
-        {
-            ArgumentNullException.ThrowIfNull(paths);
-            _paths = paths;
-        }
-
         public event EventHandler? ShowRequested;
 
         public event EventHandler? ExitRequested;
 
-        public async Task InitialiseAsync()
+        public Task InitialiseAsync()
         {
             ObjectDisposedException.ThrowIf(_disposed, this);
 
             if (_icon is not null)
             {
-                return;
+                return Task.CompletedTask;
             }
 
             // H.NotifyIcon resolves IconSource by reading BitmapImage.UriSource
             // and then hands the file bytes to System.Drawing.Icon — which only
-            // accepts ICO format. Wrap the identicon PNG in a minimal ICO
-            // container before writing it out.
-            var iconPath = await WriteTrayIconFileAsync();
+            // accepts ICO format. The shipped app icon is already a multi-size
+            // ICO, so point straight at it.
+            var iconPath = Path.Combine(AppContext.BaseDirectory, "Assets", "Snipdeck.ico");
             var image = new BitmapImage(new Uri(iconPath, UriKind.Absolute));
 
             _icon = new TaskbarIcon
@@ -56,6 +41,7 @@ public async Task InitialiseAsync()
                 LeftClickCommand = new RelayCommand(RaiseShowRequested),
             };
             _icon.ForceCreate();
+            return Task.CompletedTask;
         }
 
         public void Dispose()
@@ -103,45 +89,6 @@ private void RaiseShowRequested()
             ShowRequested?.Invoke(this, EventArgs.Empty);
         }
 
-        private async Task<string> WriteTrayIconFileAsync()
-        {
-            var pngBytes = IdenticonService.GeneratePng(_iconSeed, size: _trayIconPixels);
-            var icoBytes = WrapPngAsIco(pngBytes, _trayIconPixels, _trayIconPixels);
-            _ = Directory.CreateDirectory(_paths.AppDataDirectory);
-            var path = Path.Combine(_paths.AppDataDirectory, _trayIconFileName);
-            await File.WriteAllBytesAsync(path, icoBytes);
-            return path;
-        }
-
-        // Modern Windows accepts a PNG embedded inside an ICO container —
-        // just a 6-byte ICONDIR header plus a 16-byte ICONDIRENTRY pointing
-        // at the PNG bytes. Format ref: ICONDIR / ICONDIRENTRY on MSDN.
-        private static byte[] WrapPngAsIco(byte[] png, int width, int height)
-        {
-            const int headerSize = 6;
-            const int entrySize = 16;
-            const int dataOffset = headerSize + entrySize;
-
-            var ico = new byte[dataOffset + png.Length];
-            var span = ico.AsSpan();
-
-            // ICONDIR: reserved(0), type(1 = icon), count(1)
-            BinaryPrimitives.WriteUInt16LittleEndian(span[2..4], 1);
-            BinaryPrimitives.WriteUInt16LittleEndian(span[4..6], 1);
-
-            // ICONDIRENTRY: width/height bytes are 0 for >=256, otherwise the literal size.
-            ico[6] = width >= 256 ? (byte)0 : (byte)width;
-            ico[7] = height >= 256 ? (byte)0 : (byte)height;
-            // ico[8] colorCount = 0 (>= 8bpp), ico[9] reserved = 0 — already zero.
-            BinaryPrimitives.WriteUInt16LittleEndian(span[10..12], 1);   // planes
-            BinaryPrimitives.WriteUInt16LittleEndian(span[12..14], 32);  // bits per pixel
-            BinaryPrimitives.WriteUInt32LittleEndian(span[14..18], (uint)png.Length);
-            BinaryPrimitives.WriteUInt32LittleEndian(span[18..22], dataOffset);
-
-            Buffer.BlockCopy(png, 0, ico, dataOffset, png.Length);
-            return ico;
-        }
-
         private sealed partial class RelayCommand(Action execute) : System.Windows.Input.ICommand
         {
 #pragma warning disable CS0067 // 'CanExecuteChanged' is never used — relay never changes.

src/Snipdeck.App/Snipdeck.App.csproj

@@ -22,6 +22,10 @@
 		<!-- CsWinRT generators emit unsafe code when generic interface types
 		     (IServiceProvider, ServiceProvider) cross the WinRT ABI. -->
 		<AllowUnsafeBlocks>true</AllowUnsafeBlocks>
+		<!-- Multi-size app icon, rendered from designs/snipdeck-icon.svg.
+		     Embedded in the exe (taskbar, Start menu, Explorer) and also
+		     copied to output below so the title bar and tray can load it. -->
+		<ApplicationIcon>Assets\Snipdeck.ico</ApplicationIcon>
 	</PropertyGroup>
 
 	<ItemGroup>
@@ -39,6 +43,11 @@
 		</EmbeddedResource>
 	</ItemGroup>
 
+	<ItemGroup>
+		<Content Include="Assets\Snipdeck.ico" CopyToOutputDirectory="PreserveNewest" />
+		<Content Include="Assets\TitleBarGlyph.png" CopyToOutputDirectory="PreserveNewest" />
+	</ItemGroup>
+
 	<!-- Theme hero images are optional: packaged only once the user drops them in. -->
 	<ItemGroup Condition="Exists('Assets\HomeHeroLight.png')">
 		<Content Include="Assets\HomeHeroLight.png" CopyToOutputDirectory="PreserveNewest" />

src/Snipdeck.App/Views/ShellPage.xaml

@@ -75,7 +75,7 @@
                         <StackPanel VerticalAlignment="Top" Margin="36,32,36,0" Spacing="4">
                             <TextBlock Text="Next Iteration"
                                        FontSize="18"
-                                       Foreground="{ThemeResource TextFillColorSecondaryBrush}" />
+                                       Foreground="{ThemeResource TextFillColorPrimaryBrush}" />
                             <TextBlock Text="Snipdeck"
                                        Style="{ThemeResource TitleLargeTextBlockStyle}"
                                        Foreground="{ThemeResource TextFillColorPrimaryBrush}" />